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I’m offering a 6-week course on psychology in business through ViaTech, the Victoria software incubator on Fort Street, starting in October. In this meeting we’ll talk about the most recognized intersection of psychology and business: cognitive bias.

Cognitive bias describes common manners of false thinking. These biases enter our minds through the conflict between our emotional needs and our intellectual abilities, or because of our emotional strengths and our intellectual weaknesses. Our society provides little support for the former or insight in the later.

I’ll review the content of the course and how you can enroll.

(Meeting Room #1 in the 900s stacks, $10/person to attend, free parking)